Warburtons has submitted plans to build a £20 million bakery dedicated to its sandwich alternatives lines. The new site will be built next to its existing facilities at Billington Road, in Burnley, Lancashire.
The Bolton-based bakery, which announced that the new factory would focus on the production of products like its wraps and Thins, is awaiting planning permission for the site from Burnley Borough Council and is hoping to begin building in February.
It claims the investment reflects the growth in popularity of products that provide a fresh spin on the traditional sandwich.
Sales of Warburtons’ sandwich alternatives has grown by 87 per cent year-on-year and now accounts for 5.3 per cent of the company’s wrapped bakery sales.
Neil Campbell, managing director of Warburtons, said: “As a family business, we are able to take decisions for the long term and this planned investment demonstrates our continued commitment to future growth.
"We recognise consumer tastes are changing and we must ensure we are fit to meet their needs, now and into the future.”
Warburtons currently has existing wraps and Thins plants in Bristol and Bolton, where more than £1 million worth of these products are manufactured every week.
Burnley, the location for the new site, was chosen for investment due to its supply chain links and sustainability. Once the building has been completed the new plant is expected to produce a massive 5,500 products an hour.
Mr Campbell added that over the last ten years Warburtons has invested more than £400 million into the infrastructure of the business so that it can ensure it continues to manufacture high quality products.
The company currently has 26 different sites across the country, which allows products to be transported from the bakery to supermarket shelves in as little time as possible, according to Mr Campbell.
The existing Warburtons production facilities at Burnley already employs around 250 people.
Last month, the company launched its first ever cake products. These will be sold exclusively in Waitrose for the next six months, before Warburtons rolls them out to other retailers.